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Somebody, using the name “Jen Lehman” has recently unlawfully pretended to represent “Study in Poland” recruiting students to Polish universities. Beware the person HAS NO RIGHT to use or refer to website

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Collegium Civitas

Palace of Culture and Science,
12th floor
Plac Defilad 1
00-901 Warsaw, Poland
phone: +48 22 656 71 89
e-mail: [email protected]    internet:

BA in Sociology-specialization Public Relations, Marketing, New Media




3 years



ECTS points



Public Relations, Marketing and New Media specialisation gives students an opportunity to use and develop many of their skills that they already possess, because of regular usage of Internet and social networks for making a career in business. These days not only companies and corporations, but also political parties, offices and non-governmental organizations have little chance of success if they don’t know how to effectively promote themselves by building effective relationship with environment.
The programme provides students with the opportunity to learn how to create a company/organization’s image with the use of new and traditional media. Best practice professionals will teach you how to define and develop marketing and PR strategies. Especially they will gain knowledge about Media Relations, CSR, Internal and External PR, Branding and Design Thinking so the brand will capture the desired share of the targeted market.
Of no less importance, you will gain robust knowledge about societal, economic, media and communication issues from prominent Polish theorists and practitioners. These educators will provide students with both critical-thinking and analytical abilities crucial for making decisions in a rapidly evolving world. This will ensure students are well-armed and fully prepared to work effectively in a forever changing labour market.
Acquired skills and learning outcomes:
gain basic knowledge of modern marketing and PR principles develop the skills of analytical reasoning
acquire a set of generalised skills in marketing and branding develop collaborative and deliberative skills crucial to effective contribution in Public Relations
the knowledge and ability to practice market research techniques develop understanding of new media and its impact on contemporary society, politics and the economy
Employment prospects
Upon completion of the Public Relations, Marketing and New Media course, graduates will be well-prepared to launch successful careers in the field of marketing and PR, working, for instance, for big corporations as well as SMEs, government departments, organizations and institutions, or consulting companies (including political consulting).


Application fee 290 PLN
Entry fee 450 PLN – covers all administrative paper work during the time of studies
Tuition fee (per semester) 6300 PLN
Tuition fee (per semester in installments


Summer intake 2016/2017 starts on April 6, 2016.
For international candidates the summer admissions deadline is July 31, 2016.
For the prospective students from the EU countries, the US, Canada, Australia, New Zealand, Island, Norway, Switzerland, Croatia, Bosnia-Herzegovina, Montenegro, Serbia, the former Yugoslav Republic of Macedonia, Ukraine, Russia, Belarus, Moldova, Turkey, Kazakhstan, Kyrgyzstan and Uzbekistan the deadline is extended till September 5, 2016.
Beginning of courses is October 4, 2016 (full-time studies) and October 8, 2016 (part-time studies)


Collegium Civitas
Palace of Culture and Science, 12th floor,
1 Defilad Square, 00-901 Warsaw, Poland
tel. 48 22 656 71 87 (Reception),
tel. 48 22 656 71 89 (Admissions office);
fax 48 22 656 71 75
Admissions office: [email protected]



Collegium Civitas

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